💧 Project 2

  


03/05/21 - 28/06/21 (Week 6 - Week 14)
Ng Mei Ying (0340563)
Film Studies & Cinematography
Project 2: Pitch Bible (30% Individual)



INSTRUCTION




PROJECT 2: Pitch Bible

 Pre-Production Stage 


(Week 6) 03/05/21

 Story Concept & World Design
Since the students have done the character design research in the previous week, therefore student could proceed to conduct further research on the world design by creating a mood board with visual references (photo, illustration, animation, movies, etc) that fits the theme of the story. Moreover, students need to consider the writing for the concept statement, logline and synopsis that should be included in the pitch bible.

Fig 1.0    Story Concept & World Design (Pdf) 




(Week 7) 10/05/21

 Scriptwriting Exercise (Kung Fu Panda)
In this following week, students were guided by Mr Martin on starting the scriptwriting exercise using the scriptwriting example from the DreamWorks Animation of Kung Fu Panda. Students needed to download the scriptwriting computer software namely Scenario, the software provides a build-in template for scriptwriting that mimics the typewriter typing style that follows the industry standard. Therefore students could create their story scriptwriting with incredible convenience. 

Fig 2.0   Scriptwriting Exercise (Pdf)


✦ Scriptwriting (ver.1)
On the other hand, students needed to start writing their first story script by this week. Below is the first draft of my story scriptwriting for the 20 seconds animatic shorts.

Fig 2.1   Scriptwriting First Draft (Pdf)

Feedback: (Martin's Email) "I think the concept is beautiful, the structure is in place, but the story as a whole is not coherent. I re-organized it to make the segments support and complement each other. Please feel free to amend it and continue to write the second half. send me after you have it finished."




(Week 8) 17/05/21

 Independent Learning Week (No Class)




(Week 9) 27/05/21

✦ Scriptwriting (ver.2)
In this following week, students are task to refine their story scriptwriting. Once the scriptwriting was done, the student should continue to break down the story into storyboard thumbnails drawing with camera shot and the angle included. Below was the second version of the story scriptwriting.

Fig 3.0   Scriptwriting Second Draft (Pdf)

Feedback: Martin mentioned that normally the scriptwriter won't specify the camera shot in the scriptwriting as it will be decided by the other people in charge such as the director, filmmaker etc. On the other hand, I should specify clearly that what kind of natural sound will be included in the video such as the high noise made by the ocean waves striking at the beach could be written in "the roar/crush of the surf" instead of written it as "the sound of waves". Lastly, I should give a little bit more detail to the ending scene but keeping it simple at the same time.


✦ Scriptwriting (ver.3)

Fig 3.1   Scriptwriting Third Draft (Pdf)


✦ 
Scriptwriting (final)

Fig 3.2   Scriptwriting Final (Pdf)





(Week 10) 04/06/21
✦ Storyboard Thumbnail (ver.1)
Today (04 June 2021/ Friday/ 1pm~2pm), Mr Martin had arranged another consultation session for storyboard thumbnails outside the formal class to ensure that students could get the feedback on time and proceed to do the further refinement task. 

Fig 4.0   Storyboard Thumbnail 01 (Pdf)

Feedback: 
Mr Martin pointed out that students had learnt how to do shots breakdown in the Video & Sound Production module and students were doing it well for their storyboard thumbnails. However, students were expected to consider more about the cinematography art while dealing with the camera shot and movement in the storyboard thumbnail this time. As good cinematography would define the way scenes going to be shot in an immersive manner that would allow the viewers to appreciate the story and art for each of the scenes. For my storyboard thumbnails, there were several shots that could be combined into one single shot instead of having too much unnecessary frame segmentation.

  1. Consider a good perspective for the environment design (avoid flat visual style)
  2. Avoid using too many cross-line cutting shots (it may confusing), consider crane shot
  3. For the opening scene, draw the coconut trees taller
  4. Design the character's shoe in a memorable way (add some decoration like starfish?)
  5. Make the main seabird stand out from the rest of the flock
  6. Don't need to animate everything for the crowd scene, just pick some object to animate




(Week 11) 07/06/21

✦ Storyboard Thumbnail (final)
Below is the final version of the storyboard thumbnail. The camera shots, camera angle, story sequence and description has undergone some adjustments based on the feedback given by Mr Martin on last week.

Fig 4.1   Storyboard Thumbnail Final (Pdf)





(Week 15) 09/07/21

✦ Completed Pitch Bible
With all of the needed content accomplished at the end of this week, such as the character design, environment concept art, scriptwriting as well as storyboard. According to the lecture, Mr Martin mentioned that students can always add in any interesting visual images along the process of making or designing the animation in any software. Below is the completed pitch bible for submission.

Pitch Bible Contents:
1. Cover page with title and image (one page)
2. Table of Contents (one page)
3. Concept Statement
4. Logline
5. Target Audience
6. Synopsis
7. Production methods and/or value
8. Character design drawings
9. Character description in paragraph form
10. Setting/environment concept art (at least 2 different drawings and one needs to have the character in the environment)
11. Script - must be presented in the professional script writing format.
12. Storyboard (reproduction in a size that fits in the notebook)
13. Contact info (Production house, key artists)







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